The Hypercell Story

Hypercell was founded in 2018 with the goal of creating yet another social media platform. However, the original concept was quickly abandoned when the founders discovered that their contacts in the shipbuilding business lacked an effective mechanism to track their personnel for safety reasons. After taking a cursory look at the various technologies, the team determined that Bluetooth technology may help solve the problem of recognizing workers and improving their safety in potentially dangerous situations.

Soon after, the team realized that there was a significant demand for crowd movement data in city building, and that they had a game-changing idea on their hands. However, there was one flaw. Everything had to be constructed from the ground up because the sensors and technology didn't exist.

During the summer of 2018, the first sensor unit was constructed. Hypercell put it to the test in Helsinki during the Weekend Festival, which drew tens of thousands of people over the course of three days. For festival security, our team created a real-time map that allowed them to see the largest crowd densities graphically inside the festival area.

After the initial field test and a successful proof of concept, Hypercell began collaborating with the Finnish cities of Turku, Tampere, and Helsinki, providing data for crowd behavior analysis in specific areas and at certain city events. In 2021, Hypercell collaborated with a variety of sectors and helped JCDecaux Finland to launch DOOH impressions to the market. Hypercell also provided the city of Helsinki with a large-scale service and sensor network.

Via client feedback, market research and field testing it has become evident that Hypercell's service will have a significant impact on the smart cities worldwide.